Aesthetics Trend Concepts
Discover IMCD's Aesthetics related concept formulations
Aesthetics
- 1Beauty sleep
- 2Rejuvenate
- 3Look well
Discover our Aesthetics concept to aid sleep quality whilst contributing to skin protection
CONCEPT RATIONALE
Up to 70 million people worldwide experience poor sleep, and only a quarter of people report they wake feeling refreshed regularly. The current global sleep supplement market reflects consumer desires and is valued at US$ 7.6 billion and is set to expand, at a CAGR of 5.5%, to reach a value of US$ 12.9 billion by 2034.
The prevalence of sleep disruption and the impact on day-to-day functioning has led to an increase in consumers seeking a solution. An estimated 56% of adults with sleep difficulties have turned to a sleep aid at some point, and one in three people have taken a supplement to assist with sleep difficulties.
IMCD has developed a targeted solution for proactive sleep that aids skin rejuvenation whilst resting.
TARGET MARKET
Beauty sleep is a formulation designed to aid sleep quality whilst contributing to skin protection. Beauty Sleep chewable contains pistachio-derived melatonin and red orange extract, formulated with beauty sleep in mind. This powerful combination of these two ingredients aids sleep onset and quality of sleep, as well as harnessing the natural antioxidant function of melatonin and bioactive constituents in red orange extract to give an holistic approach to combating damaging ROS involved in accelerated skin ageing.
CONCEPT HIGHLIGHTS
CONSUMER BENEFITS
- Formulated as a combination of clinically proven synergistic actives (Prosomnial™, red orange extract, Vitamin B6)
- Manufactured via an easy direct compression process (a fast and economical process)
- Sugar-free and non-cariogenic
- Natural flavours for palatability
- Trendy chewable tablet
After logging in to MyIMCD you can see the Beauty sleep formulation and discover more about the Nutra Actives ingredients below.
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Aesthetics Trend Concepts
Discover IMCD's Aesthetics related concept formulations
Aesthetics
- 1Beauty sleep
- 2Rejuvenate
- 3Look well